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In 1954 Ada Masotti, an italian woman full of talent and courage, began the journey towards her dream: creating an atelier of corsetry in the name of the best Italian tradition. Beginning in a small laboratory in Bologna, the Italian town renowned for its solid tradition of silk factories and textile manufacturers. Ada used her talent as a skilled corset maker to create works of art enhancing feminine beauty. Femininity in the purest state. Dream, emotion, perfection. La Perla continued to shape every woman’s desires and interprets its collections with a creative sensitivity at the highest level of elegance and style.

Book your appointment with us
In order to offer you a unique shopping experience, we are happy to assist you in a special and dedicated way. Please book your appointment with us via WhatsApp: 0041 78 973 00 88

Shopping from home
We can offer you a great shopping experience also from the comfort of your home: please call (or video call!) us for distance assistance and virtual fitting.


Shopping from home
Shop from the comfort of your home inside FoxTown stores. 
Your favorite brands reach you wherever you are.

Contact them via WhatsApp, e-mail or phone and discover the dedicated digital catalogs.
A new virtual shopping experience awaits you. 
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